Blogs

Read more about the most important issues surrounding mining and digital monetization

Gath3r at the Dubai Startup Battle

Posted by admin on December 11, 2019

      Our team has been present at the Dubai Startup Battle event organized by Startup.Network and Silicon Valley Syndicate Club, which took place on the 10th of December.  Our CEO, Reggie Jerath, sustained a detailed presentation about our platform in front of many investors and entrepreneurs, with the purpose of raising awareness about the industry’s problems and the solutions Gath3r offer to those problems.   It has been an outstanding experience for us and we believe this kind…

Content Is King #TSOA – Edition 7

Posted by admin on November 6, 2019

  In today’s day and age, a human being, on average, will be exposed to five thousand ads per day, in varying formats, from online ads on websites, physical billboards, to native ads and sponsored posts. Being bombarded by ads is now the new norm. It’s not surprising that such abuse by advertisers has created a perception issue for the industry; The vast majority of people simply do not like ads. Even with all the disdain towards ads, there are…

What is Native Advertising? #TSOA – Edition 6

Posted by admin on October 30, 2019

  In this series “The State of Advertising” we have talked about digital advertising, particularly display banners, being intrusive and disruptive to the user experience when browsing a website or app.    Bad and excessive display advertising can have a hugely detrimental effect to a user who is trying to find content on a web page. Moving gifs coming from all angles and flashing images can be a real distraction and put a user off.    Some sites even try…

Gath3r & Finple Partnership

Posted by admin on October 15, 2019

      We are proud to announce the latest in a series of exciting business partnerships and introduce our latest partner, Finple.   Finple, part of the Super Alki Foundation, is a crowdfunding platform that seamlessly introduces blockchain technology into the business of investing into companies and venture capital distribution.  It facilitates the processes involved, removing middlemen and effectively acting as a bank, providing much needed financial support to projects, facilitating quick and easy growth.   Gath3r will provide…

Light at the end of the tunnel #TSOA – Edition 5

Posted by admin on October 13, 2019

      Welcome back readers, if you are not familiar, the state of advertising address talks about advertising and what’s wrong with it, it aims to inform readers about some of the nuances that exist, such as retargeting ads and privacy issues and how such blatant unethical practices lead to co author, Alex to quit the industry. While we have discussed a few of the problems that occur in the industry, in today’s edition we discuss how some startups…

Gath3r Update Blog – Edition 10 | 10/10/2019

Posted by admin on October 10, 2019

  We’re excited to release the latest issue of our bi-monthly update blog, covering everything from marketing, partnerships, tech and other general developments. As such, here are some of the most important updates from the past two weeks we wish to share with you.   Also, don’t miss the below summary presented by our CEO, Reggie:     New Partnerships Coming Soon   As part of our efforts to increase adoption for Gath3r and expand our ecosystem, we have been…

The Daily Chain AMA Answers

Posted by admin on October 10, 2019

        The Gath3r AMA hosted by our partners at The Daily Chain has ended and we are excited to present the answers to all of your questions. Check them out below:       Rocketman XRP – @CryptoRocco1   – Who do you see as your biggest competitor (inside and outside of crypto)? And how will you separate yourself from them?    In terms of competitors outside of crypto, they are really the traditional monetization platforms that…

Why I Quit the Advertising Industry #TSOA – Edition 4

Posted by admin on October 3, 2019

              There were many occasions throughout my six year career where I knew that the digital advertising industry was not where I wanted to be.  I first started realizing that I felt uncomfortable in meetings when people were getting referred to as data and numbers that had to be “funneled” and categorized in certain ways to sell products to. Now don’t get me wrong, I’m fully aware this is just business but for me…

Gath3r Hires New Business Development Manager

Posted by admin on October 1, 2019

    We at the Gath3r team are dedicated to continuously improving every aspect of our project, and in accordance with that we have decided to expand our team and bring onboard cryptocurrency expert Savo Vukcevic as our new Business Development Manager.   His professional experience within the cryptocurrency industry is expansive and since 2017, Savo has worked with many prominent projects including Bitcoin Private (BTCP), STASIS (EURS), ANON, Phore (PHR) and others, primarily in business development and operational management,…

You’re just a Data Point in A Sea of Data #TSOA – Edition 3

Posted by admin on September 27, 2019

      The year is 2040, you turn on your brand new Apple branded neural interface to quickly find out what’s going on with the world. Bitcoin dropped from 77,000 to 70,000. Donald Trump fails to get impeached for the 69th time, while still refusing to leave office and Apple announces they are re-introducing the headphone jack. You see a small notification on the corner stating that your societal credit score has fallen by ten points due to internet…